Where Can I Sell Products Online?

You can sell products online in various places, from your website to dedicated selling platforms and even social media. And printables are no different. Some sites, such as Etsy, already have an established platform for online selling. Let's talk through a few places you can sell your products online.

Where can I sell products online?

The following may include affiliate links. This means if you make a purchase after clicking one of my links, I may make some commission. But this will be at no extra cost to you. I only ever recommend things I trust and use myself (or have used). You can use my full disclaimer here.

The best platform to sell your products will depend on how much work you want to put into setting it up and running it and how much money (if any) you are willing to pay.

In all cases, you first need to figure out what kind of product you want to sell and if you want to run limited editions or limited-time sales. This will make no difference on some platforms, but others will ask for this information.

You will also need to determine what format you'll use for your download. Usually, printables are PDFs, but other file formats are also possible.

Note: Digital planners are just a different kind of printable, with only one difference: your customers will download them, and instead of printing them, they use them directly on their devices.

Etsy is probably the first place that comes to mind when selling printables, and digital planners are no different. Etsy has developed a reputation as being the go-to platform.

For those who prefer to DIY it, Shopify is the preferred option. Shopify allows you to run your own independent online business instead of a business front within a larger website the way Etsy does.

Both Etsy and Shopify are beginner-friendly and easy to set up, and both cost some money. Etsy charges listing and selling products online, while Shopify charges a flat monthly fee. There isn't a best option; it depends on what you prefer.

But why stick to selling your products on one site? By doing that, you're limiting your earning potential!

Is there a world beyond Etsy and Shopify? Yes! While Etsy and Shopify are the most popular options for people wanting to sell products online, they are by no means the only ones. Let's talk about some of the alternatives.

Where can I sell products online?

Sell Your Products on Amazon

Amazon is not just a platform to buy cheap products and watch films; you can also sell printables on it. What generally works best on Amazon is bigger form printables, so instead of selling a printable page for a journal, you'll want to sell the whole journal or even a bundle!

But be careful; Amazon has strict rules on what it will and won't allow in this category. So make sure you're following the rules and guidelines correctly, or you could risk your storefront being closed.

Sell on eBay

eBay is much more than a huge auction site, and you might even have come across the Marketplace, but not even considered that it's also a popular site for digital goods.

Like Amazon, eBay also has strict rules that must be followed when it comes to selling printables. You must use the right category and be an approved seller on the site.

Sell Printables On Your blog

What some people do is sell their printables on their blogs. If you're using WordPress, Squarespace, or Wix, setting up your own online shop is relatively easy. Selling from your website means you will be targeting the right audience even before you start selling, and you won't have to follow any strict platform rules or pay extra.

Use Niche-specific platforms

If you're part of an online group or social media platform in a specific niche, you might want to check to see if you can sell your printables within the group.

For example, if you are a knitwear designer, you can sell your patterns on Ravelry. You may need to carry out research to find niche platforms that allow you to sell your products, but be sure that there is at least one for each niche you can think of.

Where can I sell products online?

Sell products on Facebook Marketplace

The Facebook marketplace is a fantastic way of reaching customers who don't shop on the more traditional platforms or may not even be looking for your product and just happen to stumble across it.

However, I don't think you will be able to have a storefront. Selling on Facebook marketplace feels more like a digital boot car sale. People usually look for items or browse within their immediate location. If you sell location-specific printables, Marketplace could be an excellent option to keep in mind.

Other places to sell your products online

Before we go on with this section, I almost feel obligated to talk about Shopify one more time.

These days, there is a weird, unspoken, rule that if you mention Etsy, the chances are you'll mention Shopify at some point. Or vice versa. However, they are not alternatives for each other. In fact, they are completely different.

If you’re unsure of the differences, the easiest way I can explain it is this:

  • Etsy is more like Amazon - or a shopping mall. People already go there (a lot) and you can have a store that those people could visit if they are looking for your products.
  • Shopify is more like Woocommerce - or a stand alone shop on the outskirts of town. There's no built in "footfall" so you would need to make sure people know exist.

Hopefully that makes sense. Let's look at a few other places you could sell your products online..

If you’re setting up your products to sell online, you’re going to want to put them in the right places. You can do this by setting up a storefront on an online market like Etsy or Shopify. This is the most visible way for people to find your products and get a feel for what they’re all about. You get to to set up an account with one of these marketplaces so that people can start buying your products right away. But these are not the only places you can sell your products online...

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Teachers Pay Teachers

Teachers Pay Teachers is an online marketplace for teachers of all kinds. You can sell in any area of education—high school, middle school, elementary school, preschool/toddler school, college, special education, speech therapy, gifted and talented, and homeschooling—there are many niches to choose from. Whether you're a specialist or not, you'll find a spot on Teachers Pay Teachers.

Also, a lot of former teachers sell on the site. For example, teachers who have retired or have left the workforce to care for children may still want to use what they know, so selling digital educational materials to other teachers is a great way to do that.


On the Gumroad platform, you may sell digital products, build a fanbase, and make money. You can sell ebooks, memberships, courses, software licenses, etc. Customers can pay with any major credit card or PayPal, even with a “pay what you want” feature. They can also choose to use several different currencies. The commission rate (what you pay to sell) begins at 9% and 30¢ per transaction.


With Ecwid, you can seamlessly integrate your existing website, social media account, blog, marketplace, or mobile app with an ecommerce platform.

The majority of Ecwid users start their journey by installing the software on their WordPress site and then adding items for sale. You can also use Ecwid on an existing website or social media account, and it will seamlessly update when you make changes to your ecommerce site.

With Ecwid, you can include eBay and Amazon listings as well as Facebook, Pinterest, and Instagram advertisements. You may even profit from the traffic these platforms provide. 


Something completely different for you. As you know, Convertkit is my favourite email marketing platform. But you can sell on there, too!

With ConvertKit Commerce, you can offer and sell digital products online using the ConvertKit platform. By using the ConvertKit platform, creators can build a subscriber base, engage and grow their audience, and sell digital products.

With ConvertKit Commerce, you can create and offer digital goods and services without a website. You can simply upload your catalogue, include a product description and a thank you page, and you're done. This is an amazing option for online creators who love social media or email marketing.

In conclusion, there are many places to sell products online. It is important to do your research and find the right platform for your products. With the right planning, you can sell your products successfully and reach a new audience.

Do you sell products online? What is your favourite platform? Let me know in the comments below...

The following may include affiliate links. This means if you make a purchase after clicking one of my links, I may make some commission. But this will be at no extra cost to you. I only ever recommend things I trust and use myself (or have used). You can use my full disclaimer here.

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