3 Myths About Using PLR Content

Creating a constant stream of content for your website can be tiring. Not to mention time-consuming! Wouldn't it be great if there was a shortcut you could use to help you save time and still have fresh content out on a regular basis?


That is the idea behind PLR content: done-for-you editable content you can use to grow your business. Then, why are so many people against it? In this post I want to free you from a few things that may be stopping you using PLR content.

3 Myths About Using PLR Content


The following may include affiliate links. This means if you make a purchase after clicking one of my links, I may make some commission. But this will be at no extra cost to you. I only ever recommend things I trust and use myself (or have used). You can use my full disclaimer here.


I personally think people who criticise PLR just don't understand it properly, or are repeating PLR content misconceptions they've read from others. So, let's take a look at the three most common myths about using PLR.

A lot has been said about PLR content, both good and bad. The reality is that PLR can be good and bad, it all depends on who you buy it from and what you do with it.

PLR Myth #1: PLR is duplicate content

Many people look at PLR and think that because you are buying the same content thousands of others are also buying, you only get access to non-original duplicate content.

This would be true if everyone copied, pasted, and published the content out-of-the-box. But the reality is that very few people do that! Almost everyone who uses PLR will edit the content to suit their needs. And that is something you should be doing too!

Don't see PLR as only done-for-you content, see it as a starting point that will save you time when creating your own content.

PLR Myth #2: PLR is generic content

This PLR misconception does actually have some truth behind it. Some PLR content is extremely generic, but this isn't necessarily a bad thing!

As mentioned, PLR content can be be used as-is, but no reputable provider would expect you to do that. You can use that generic content as a starting point to create highly authoritative content that is unique to you. All you have to do is add personal examples and experiences, as well as some of your own expert knowledge. And in just a short time that boring generic content has become highly-engaging authoritative content.

Of course, there is a lot of PLR that is already of high value and created by experts in their fields. If you are working with this kind of PLR content, your main goal will be to change the tone and structure of the content to make it sound yours.

PLR Myth #3: PLR is not ethical

A lot has been said about PLR content creators, both good and bad. The reality is that PLR can be ethical or unethical, it all depends on who you buy it from.

If you purchase PLR from content mills that pay their writers low wages and don't care about the quality of the content, then yes, PLR could be considered unethical.

But on the other hand, if you can buy PLR from smaller dedicated sellers - like me - who put time and effort to create high-quality and engaging content, you will be supporting small-businesses and the PLR content you purchase will be much more ethical.

How to find good PLR content

In a sea of PLR, how can you find good content that will actually be helpful to your business?

The best tip is to buy from reputable sellers. If you have previously purchased PLR and were happy with it and the buying process, go ahead and buy more from the same provider. You should also check their about page or blog to see if they recommend other providers (I have my very own list of favorite providers). The PLR world is tight-knit and word usually spreads around if someone sells high or bad-quality content, so you can usually trust recommendations from other PLR creators.

If you're new to the world of using PLR content, there are a few things you should be looking for:

  • Reputable creator: if you've never heard of the creator before, check the about pages and see who the people behind the websites are. Most will be easy to research with just a few minutes of browsing the web.
  • Updated content: good providers will regularly create new content. But consider how long it would take to create it. Is the provider coming out with new large bundles everyday? Then, it might be that they are actually a content mill, and some digging might be needed.
  • Samples offered: PLR creators almost always offer some free content for potential buyers to check. Of course, you can use this content, but its main value is to see what you can expect from the provider. If the samples are low-quality, you can't really expect high-quality from the paid content.
  • Reasonable cost: PLR is affordable, but the price should still make sense. If you're paying pennies for a bundle of +100 articles, you know something is not right!

What might put you off using PLR Content? Let me know in the comments below...


The following may include affiliate links. This means if you make a purchase after clicking one of my links, I may make some commission. But this will be at no extra cost to you. I only ever recommend things I trust and use myself (or have used). You can use my full disclaimer here.


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